RE/MAX Shoreline · Portsmouth, NH

I'm Andy Yau. I sell luxury homes across the Seacoast and southern Maine.

I built this website myself, and I build one like it for every home I list.

I'm a licensed REALTOR® in New Hampshire and Maine. When you list with me, your home gets my full marketing system: its own website, professional video, targeted ads, social media and direct outreach to buyers.

See how I market your homeTalk to me
Andy Yau, REALTOR®

Andy Yau at RE/MAX Shoreline

Licensed Realtor in New Hampshire & Maine

We Have a Mutual Objective

To sell your property ….

At the highest possible price · In the shortest amount of time · And with the most favorable terms

Utilizing upfront marketing costs to advertise a home puts myself on the line to make sure your home gets sold for top dollar. When you hire me, you also hire the strength of the RE/MAX brand and my office of talented high quality agents.

When You List With Andy Yau I Will...

 

The Five Phase Marketing Approach

The five phase marketing approach lays out a thorough marketing plan, to ensure your home has the maximum exposure and reaches absolutely all the possible buyers and realtors in the area. We want to make sure absolutely everyone knows about your home prior to the open house, and not having someone find out about the home weeks later.

Pre-Market

As a RE/MAX agent I am responsible for 100% of my advertising.

  • Professional still photos, iGuide 3D technology to create a 3D virtual tour, separate Zillow video, aerial/drone photography and custom floor plan
  • Purchase a property specific URL and sign rider with the URL enabling drive-by buyers to view the property from their smart device.
  • Work with you to prepare a reliable property disclosure, recommend pre-inspections if appropriate
  • Discuss property staging
  • Identify likely buyers and agents

Phase I · Most likely buyers

  • Extract neighborhood data through third party software to retrieve most likely emails and numbers within a neighborhood
  • EDDM (Every Door Direct Mail) postcard marketing to neighbors
  • Email marketing to current extensive database
  • Text marketing to current extensive database
  • 1 to 1 outreach to current buyer database

Phase II · Most likely agents

  • Mass email blast to all the agents(20,000+) in New England. Recent emails sent, had a 35% open rate.
  • I have the complete database of agents in both New Hampshire and Maine.
  • 1 to 1 personalized email marketing to specific high performing agents
  • 1 to 1 personalized outreach to agents who currently have similar properties on market

Phase III · Market everywhere

  • Landing page or single-page listing website; property specific URL tied to 3D tour plus video.
  • Mass email marketing to over 30,000 contacts, with very high engagement rates
  • Post impressions: 100,000+
  • Post is shared with 25+ relevant home sale groups and realtor Facebook collaboration groups
  • Facebook/Instagram/Whatsapp specific targeting ads, plus Google, Youtube and Tiktok specific ads
  • Edit 1-2min video to create a reel for Youtube Short, Instagram, Tiktok, Facebook and Snapchat
  • Post on Twitter, Reddit, Thread, Facebook, Pinterest, Snapchat, Tiktok, Instagram, Youtube, Youtube Short, Facebook Marketplace, Craigslist, Linkedin and Google Place
  • Video advertising reach vs Zillow is ten-fold.

Phase IV · MLS Listing

  • Professional Photographer
  • Twilight photos
  • Drone photos
  • Syndicates to dozens of websites(Zillow, Realtor, Trulia, etc)
  • We do not rely on the MLS and utilize multiple other channels, and we sell multiple homes off market.

Luxury Reach

Our digital / print marketing

The RE/MAX Collection

Theremaxcollection.com exclusively lists homes that are 2x the average market price in the U.S. and any listing featured on The RE/MAX Collection website is effortlessly shared and syndicated on the RE/MAX network including remax.com and global.remax.com.

Mansion Global / Wall Street Journal

Any U.S. listings over $1M syndicate to the Mansion Global interface on the Wall Street Journal’s website.

Boston Globe & press releases

RE/MAX is also partnered with Boston Globe. Multiple online press releases describing the property in depth.

What Your Home Gets Today

The plan above, in practice: every luxury listing gets the whole system, not just an MLS entry and a sign in the yard.

A website & domain for your home

I build every listing its own dedicated website on its own domain, with photos, details, video and a way for buyers to reach me directly.

Professional video & YouTube Shorts

I produce professional video of your property and cut it into YouTube Shorts so buyers see it the way they actually scroll.

TikTok

I put your home in front of buyers on TikTok with short-form video made for that platform.

Geo-targeted Facebook & Google/YouTube ads

I run paid ads on Facebook and Google/YouTube aimed at the areas where your buyers live and search.

Facebook stories, reels & 100+ local groups

I share your listing through Facebook stories and reels, crosspost it, and share it to more than 100 local groups.

Marketplace outreach to past interested buyers

I reach back out to buyers who've already shown interest in similar properties through Facebook Marketplace.

Ad audiences from my contact lists

I build ad audiences from my own contact lists, including buyers and agents, so your ads reach people already in my network.

Email campaigns

I send your listing out by email to my contacts so it lands in front of buyers and agents directly.

Open houses

I host open houses and promote them across my channels to bring buyers through the door.

Seller marketing reports

I send you reports on where your home is being marketed, so you can see what I'm doing for you.

Why Sell With Me

Your loss is my loss, and your victory is my victory.

Selling a luxury home isn't a transaction to me. It's a result I put my own name on. Here's what you get when you list with me.

As featured in
GQHBO MaxForbesEntrepreneur
Top 1%Realtor nationwide, RealTrends, the last 5 years
#1RE/MAX Shoreline Agent in NH, 2024–2026
5.0on Zillow, about 60 reviews
100,000+impressions
  1. Recognized at the top of my industry.

    I'm an NAR 30 Under 30 honoree, recognized internationally, and a RE/MAX 40 Under 40 Torchbearer every year from 2023 to 2026. I'm in the RE/MAX Hall of Fame and Chairman's Club, and FastExpert and GritDaily named me one of NH's Top 7 agents in 2024.
  2. Marketing built in five phases, not one listing post.

    My plan includes 3D iGuide tours, drone and twilight photography, and a property website, and I post across 14 platforms.
  3. Reach that finds the right buyer.

    Your home goes out in a 20,000+ agent email blast and to my 30,000+ contact list. Homes of $1M+ also go to Mansion Global on the Wall Street Journal's site, and qualifying luxury homes are featured on The RE/MAX Collection.
  4. Social reach most agents don't have.

    I was the #1 NH agent on social media in 2021, and my listings reach 100,000+ impressions.
  5. I'm there, and you hear from me.

    I attend every showing personally, and you get buyer feedback within 24 hours.
  6. Every sale gives back.

    We partner with the Children's Miracle Network and make a monetary donation with every closing.

Licensed in New Hampshire & Maine.
Talk with me about your home →

Why Most People Hire Andy Yau

In my clients’ words

“Andy manifested, administered, and executed the sale of our condo with the utmost tact and professionalism. It was due to the flyer that he distributed that my wife and I decided to reach out and discuss selling our home. Andy was quick to respond and accommodated our availability to schedule a date and time to meet with us. At the conclusion of our initial meeting we were 100% in agreement that Andy was the Agent we wanted representing us. He wasted no time once we signed on with him taking pictures and setting up an open house. Andy was instrumental in deciding which offer to engage. Once the decision was made, he provided frequent updates and answered all questions that arose all the way through the process and to the day we closed. Andy is a multi-faceted Agent who doesn't shy away from any aspect of the selling and buying process. I highly recommend reaching out to Andy Yau with any of your Real Estate needs. Thanks Andy!”— Derek & Cassandra B.
“Andy went above and beyond to sell our home. He came highly recommended from a friend. When first meeting with Andy, he thoroughly explained to us, his step by step marketing strategy to sell our home. We were impressed by his ambition, energy, and his knowledge. He executed his marketing strategy beautifully and was able to get us multiple offers on our home within days. He didn’t stop fighting, to get us the best price possible, and we ended up closing our home for $70,000 more than what we initially thought our home was worth. Our family is extremely grateful for Andy’s hard work, and would recommend anyone and everyone to sell their home with him. I see a tremendous future ahead for him, and I wish him all the best in his growing career.”— Haozhen Y.
“I can't recommend Andy enough. I come from a family that does so much business in real estate so I know how hard it is to find a reliable realtor that knows the market, is responsive in a timely manner, and is also a problem solver. Andy knows how to get the deal done and he follows through! He exceeds expectations.”— Shakira D.
“I can highly recommend Andy Yau for your real estate needs. After meeting with Andy we were very impressed with his energy, knowledge of local real estate and his depth of knowledge on how to properly market our property. Within a few days we had a solid offer on our property at a price much higher than I expected. My original thought was that we may have been asking too much based on what was being sold in our area but Andy assured me that we would be able to get our asking price, he was right. The next step was to find a home in a really hot market, I felt this would be the toughest part of the deal. Andy kept me updated daily on new properties that were available. Again, within a week we found just what we were looking for. Since we were looking in a very hot sellers market my initial thought was to make a bid much higher than asking price, Andy did some research and advised me on a bid that he felt would be appropriate. The offer was accepted – at a price much lower than I anticipated. The transaction was very complicated for reasons too lengthy to explain here but Andy was on top of every situation as it happened. Ultimately we ended up in a home we love, having sold our home for thousands more than I would have asked, and purchasing a home for far less than I would have expected. If we are ever in the position of looking for a new home my first call would be to Andy. We enjoyed our experience with Andy and look forward to seeing his career progress in the future, Thank you for everything Andy”— Michael G.
“I was recommended to Andy by my sister, who was another of his clients. Immediately after meeting him I was impressed with his professionalism and energy, and I only grew more impressed through working with him. We used him both as a seller's and buyer's agent, for the sale of one house and a purchase of another.
Throughout the entire process he promptly answered any questions we had (there were many, and frequently repeated) at any time of day. Any information that he wasn't sure of he was clear about, and rapidly found answers to. We were looking over a very large area, for somewhere around 3 months he drove 2-5 hours multiple times a week to showings, never complaining and always working with our schedules. When we found the right place, he made suggestions on what to offer, assuring that we were accepted. After the offer was accepted he helped negotiate to lower than we had expected.
I was hesitant about our ability to even sell our house, and was in disbelief at the original price that he estimated we would be able to get for it as it was $15-20k above what I had assumed we would be able to get. He followed through with that estimate and we sold at $10k over it (for a total of $30k above what I had expected to get for the house) on an offer that we received within the first week of listing the house.
I'm writing this in front of my fireplace, in a new house that's over double the size of my first one, with hardwood floors instead of laminate, that I'm paying nearly the same mortgage for. I am confident that there is no better agent in New Hampshire.”— Robert F.

Where I Work

Luxury homes across New Hampshire and southern Maine

NH Seacoast

Portsmouth and the surrounding Seacoast communities.

Strafford County

Rochester, Milton, Somersworth and Dover.

Southern Maine

Southern Maine communities, as a Maine-licensed agent.

Let's Talk About Selling Your Home

Call, email or find me online.

Call 603-969-6216andy.yau@shorelineagents.com